When the Thanksgiving meals are over, the holiday season always kicks into gear with a variety of ways to spend your money. Black Friday and Cyber Monday offer some of the biggest discounts, while Small Business Saturday let’s shoppers reinvest in their communities. But there’s only one day where our money has the chance to […]
Recently, the Public Relations Society of America (PRSA) Foundation announced its latest effort in its mission to promote diversity among PR professionals and companies. In its new book, Diverse Voices: Profiles in Leadership, the PRSA Foundation offers a collection of perspectives from 40 senior PR leaders representing diversity across gender, racial/ethnic, and orientation backgrounds. […]
DISCLAIMER: This blog first appeared as a Pulse article on my LinkedIn page at the request of the APR Committee of PRSA’s national headquarters. You can read it here for your reference. In September 2014, I found myself out of full-time work again for the fourth time since earning my bachelor’s degree in marketing and […]
DISCLAIMER: This post first appeared on my employer’s blog. You can read it here at HagerSharp.com. Admit it: when you log on to your social media every day, the last thing you’re looking forward to is seeing content from a federal statistical agency. And who could blame you? It doesn’t sound nearly as exciting as […]
The following was originally authored for Hager Sharp’s agency blog. You can read it here. Every four or eight years, the United States officially swears in a new president—oftentimes bringing a new set of challenges. That’s why as a social-change communicator, I felt it would be beneficial to attend the PRSA National Capital Chapter’s most […]
This post was originally shared for McKinney & Associates’ blog and newsletter, where I was employed at the time. You can find it here. Before I left Detroit for graduate school in Syracuse University I took the opportunity to work with a professional trainer for over a year. During that time I learned the sport […]
This post was originally shared for McKinney & Associates’ blog and newsletter, where I was employed at the time. You may find it here. What’s a good way to stand up for something you believe in? Well, if you ask NFL quarterback Colin Kaepernick, don’t! The QB for the San Francisco 49ers has been bringing […]
The challenge that most of the 1.5 million nonprofit organizations in the U.S. face is two-fold. First, budget restrictions prevent them from hiring additional communications professionals. Second, this lack of staff capacity limits nonprofits’ ability to carry out the strategic public relations campaigns that most corporations can afford. Because of this, nonprofit public relations pros […]
Last week I attended the Global Alliance’s 2016 World Public Relations Forum in Toronto on behalf of my master’s program at Syracuse University. Over the span of three days, I took the opportunity to learn about different perspectives on the practice and attitudes of PR professionals around the world by attending keynote sessions and workshops. […]
Most public relations professionals would tell you that differentiating themselves from their peers in marketing and advertising has become a part of the daily duties. So why then would a PR professional ever be interested in reading a book titled, Confessions of an Advertising Man? I recently read David Ogilvy’s book for my PR Management […]
